Charlie Burden

Sir Alan – or Lord Sugar as he now is – has the power to inspire anyone to succeed. His story is a template for all who want to achieve. An incredible story, told in a way that will provide maximum tips for those who want to follow him – how Sugar grew up in an East End council flat and boiled beetroots for the local greengrocer, built his empire, became Sir Alan Sugar and a fixture on the Sunday Times Rich List and television star. Brimming with piercing insight and entertaining anecdotes, this...