If you want to start your own airline, this book isn't for you. This is the business book for everyone tired of being told they have to have the next big thing in order to make a living running their own firm. It's the down-to-earth, insider's guide to starting a great business that thrives – without having to takeover the world. Or dance to Lord Sugar's tune. Or go cap-in-hand to the Dragons. Author and business advisor Ken Horn has helped thousands of people to be a...
