How To Write Bids That Win Business brings together over 30 years of know-how in creating and crafting successful bids for tendered contracts. This book is an invaluable guide for bid managers and bid writing teams. It shows you how to: – create a bid writing strategy that plays to your organisation's strengths – increase your success rate by focusing on bids you are more likely to win – avoid at the outset bidding for contracts you don't want to win – embed robust bid writing...