Зарубежная деловая литература
4279 кн.
Whether you're the project manager for your company's rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch, and governance, Designing Brand Identity is a compendium of tools for branding success and best practices for inspiration. 3 sections: brand fundamentals, process basics, and case studies. Over 100 branding subjects, checklists, tools, and...
| Автор | Alina Wheeler |
From the world's foremost authorities on the subject, the number-one guide to Islamic finance revised and updated for a post-crisis world Because it is entirely equity-based, rather than credit-based, Islamic finance is immune to the speculative bubbles and runaway volatility typical of Western finance. Especially now, in the wake of the global financial crisis, this has made them increasingly attractive to institutional investors, asset managers and hedge funds in search of more stable...
| Автор | Simon Archer |
The book that defined the field, updated and expanded for today's organizations Organizational Culture and Leadership is the classic reference for managers and students seeking a deeper understanding of the inter-relationship of organizational culture dynamics and leadership. Author Edgar Schein is the 'father' of organizational culture, world-renowned for his expertise and research in the field; in this book, he analyzes and illustrates through cases the abstract concept of culture and shows...
| Автор | Peter Schein |
Position your portfolio for growth with one of America's bestselling mutual fund books Are you looking for a trusted resource to help you add mutual funds to your investment strategy? With straightforward advice and a plethora of specific, up-to-date mutual fund recommendations, personal finance expert Eric Tyson helps you avoid fund-investing pitfalls and maximize your chances of success. Newly revised and updated, Mutual Funds For Dummies quickly and easily helps you pick the best funds,...
| Автор | Eric Tyson |
Your go-to guide for getting that coveted grant Though hundreds of thousands of grant opportunities exist, finding the right one can be a challenge. Grant Writing For Dummies, 6th Edition offers expert guidance for locating available grants, carefully applying, and ultimately winning a grant. From writing compelling applications to properly adhering to strict guidelines and parameters, it takes the intimidation out of the process and shows you how to increase your ability to get a piece of the...
| Автор | Beverly Browning A. |
The latest, definitive assessment of the state of free press around the world Attacks on the Press is a comprehensive, annual account of press conditions worldwide, focusing this year on the new face of censorship perpetrated by governments and non-state actors. Compiled by the Committee to Protect Journalists (CPJ), the 2017 edition documents new dangers and threats to journalists and to the free and independent media. The risks are a combination of familiar censorship tactics applied in novel...
| Автор | Committee to Protect Journalists |
Master CEH v9 and identify your weak spots CEH: Certified Ethical Hacker Version 9 Practice Tests are the ideal preparation for this high-stakes exam. Five complete, unique practice tests are designed to help you identify weak spots in your understanding, so you can direct your preparation efforts efficiently and gain the confidence—and skills—you need to pass. These tests cover all five sections of the exam, allowing you to test your knowledge of Assessment; Security; Tools and Systems;...
| Автор | Raymond Blockmon |
