Akashic launches this BLACK SHEEP YA imprint with this title and a second YA title by Christopher John Farley. This will be the first in a series of YA novels all starring the same protagonist. Both authors (they are parents of young teenage children) will be very active in book promotion. Publicize to major dailies, weeklies, literary publications, alternative publications. Major radio and television push. Akashic's promotion will have a strong social media component
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