Power Up Your Profits. 31 Days to Better Selling Troy Waugh

Power Up Your Profits. 31 Days to Better Selling скачать fb2

Фрагмент книги

0 скачали
0 прочитали
0 впечатлений






Troy Waugh - Power Up Your Profits. 31 Days to Better Selling краткое содержание

Expert guidance for CPAs who want to become marketing savvy, improve profits, and gain satisfaction This updated Second Edition demonstrates how combining the power of trust with the power of persuasion can help CPAs sell their services more effectively. Each chapter develops a key concept of marketing or selling that's easy to follow and shows how to apply the concepts to any CPA practice. Through a step-by-step approach to developing and mastering a stronger marketing and sales presence, this book focuses on how to dramatically enhance the reader's growth potential. It presents real-world examples from top CPA rainmakers and other marketing and management gurus, including Tom Peters. This updated second edition offers interviews covering Sarbanes-Oxley and the new accounting rules. Troy Waugh, CPA (Nashville, TN), is founder, President, and CEO of The Rainmaker Academy, a comprehensive three-year leadership, client service, and practice development training program for CPAs.





Доступен ознакомительный фрагмент

Чтобы оставить свою оценку и/или комментарий, Вам нужно войти под своей учетной записью или зарегистрироваться

Другие книги авторавсе книги
101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms
101 Marketing Strategies for Accoun...
A Guide to Forensic Accounting Investigation
A Guide to Forensic Accounting Inve...
A Guide to Forensic Accounting Investigation
A Guide to Forensic Accounting Inve...
Accounting Equations And Answers (Speedy Study Guides)
Accounting Equations And Answers (S...
Accounting Equations And Answers (Speedy Study Guides)
Accounting Equations And Answers (S...

Для правообладателей и по всем вопросам knigism.info@yandex.ru