Draw a Better Business is an illustrated practical guide for freelancers and business people who want to tap into their innate creativity, learn to use visual skills and techniques and gain the business benefits. This book will help you plan, pitch, deliver and engage with real impact.Filled with practical exercises, examples and insights across four key areas of your business – planning and problem solving, communicating, delivering workshops and meetings, and creating engaging content – this book will equip you with practical tools to help you strengthen your business, and stand out in a crowd. It gives you all the knowledge and the know how you need (even if you think you can’t draw) to start getting the benefits of working visually. After 10 years of running her own business Graphic Change, working visually with companies such as TimeWarner, Google and the NHS, Cara Holland has a lot to say about the benefits of working visually. In this book she shares tips, tools and insights that will bring the power of working visually to your business.
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