Svenonius's two previous books–Supernatural Strategies for Making a Rock 'n' Roll Group and Censorship Now!!–are both great, steady, evergreen sellers for Akashic. Supernatural Strategies is in its 4th printing with over 11,000 sales to date.Svenonius will be very involved in the promotion. He is truly an icon in the underground rock world with a devoted cult following. The author also tours nonstop, which will help. In addition to his music touring, we will arrange numerous bookstore appearances. Akashic is very tied into the punk/indie music world and we have had great success in this area, especially with Svenonius. The Psychic Soviet had a limited release by an indie record label, but Akashic's new, expanded edition will have bonus material and proper book distribution that the previous edition didn't have.20 black-and-white illustrations (one at the start of each chapter)
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