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24566 кн.
Until recently, sales managers received no specific training for their jobs. However, selling has become more complex with the emergence of regulations and more sophisticated customers. Sales managers need to inspire and achieve sales results by managing teams of professionals and other resources. To do so, they need guidance on dealing with issues that arise in these broader aspects of their role. This concise guide for sales managers is based on a well-known sales management technique called...
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This authoritative Companion introduces readers to the developments that lead to Britain becoming a great world power, the leading European imperial state, and, at the same time, the most economically and socially advanced, politically liberal and religiously tolerant nation in Europe. Covers political, social, cultural, economic and religious history. Written by an international team of experts. Examines Britain's position from the perspective of other European nations.
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Return on Ideas is a practical guide to getting more from the resources you put into your innovation process. David Nichols clearly shows why current innovation funnel models stifle rather than encourage new ideas, and offers a new methodology, ‘rocketing’, to tackle the problem. The first book to look in detail at innovation as a business-driving imperative, Return on Ideas provides the tools, techniques and processes to actually upgrade the way you tackle innovation, illustrated with examples...
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How effective is the communication you experience every day? How often have you been bored during a presentation? Failed to win a piece of business that, deep down, you know you should have won? Had a tedious, pointless networking conversation? Countless times, no doubt. Too much information and not enough relevance is a problem that pervades almost all business communication. You see, the way many people communicate is like filling a bucket with jelly, flinging it at their audience, and hoping...
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The Textbook of Pharmaceutical Medicine is a standard reference for all those working in pharmaceutical medicine and the recognised text for the UK Faculty of Pharmaceutical Medicine Diploma. This is a comprehensive volume covering the processes by which medicines are developed, tested and approved. Regulations for drug development in the UK, EU, USA, Australia and Japan are discussed, providing relevant information for drug approval in the main continents where new drugs are developed. The...
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This book presents a state-of-the-art overview of the relationship between globalization studies and literature and literary studies, and the bearing that they have on each other. It engages with the manner in which globalization is thematized in literary works, examines the relationship between globalization theory and literary theory, and discusses the impact of globalization processes on the production and reception of literary texts. Suman Gupta argues that, while literature has registered...
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The aim of this book is to describe the methodology of conducting the THEDRE research «Traceable Human Experiment Design Research». It applies to Research in Human Centered Informatics (RICH). These are areas of computer research that integrate users to build scientific knowledge and supporting tools for this research. As an example, we can mention the relevant fields such as Information Systems (IS), Human Machine Interfaces (HMI) Engineering, and Human Information Systems (HIA). The...
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Bringing together top listening scholars from a range of disciplines and real world perspectives, Listening and Human Communication in the 21st Century offers a state-of-the-art overview of what we know and think about listening behavior in the 21st century. Introduces students to the core issues listening theory and practice Includes student friendly features such as editorial introductions to each section and questions for further reflection at the end of each chapter Discussion ranges from...
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The book presents a comprehensive discussion on software quality issues and software quality assurance (SQA) principles and practices, and lays special emphasis on implementing and managing SQA. Primarily designed to serve three audiences; universities and college students, vocational training participants, and software engineers and software development managers, the book may be applicable to all personnel engaged in a software projects Features: A broad view of SQA. The book delves into SQA...
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This major intervention into debates about the postcolonial and the global proposes that theory should embody unevenness as symptom even as it envisions strategies to get beyond unevenness. Radhakrishnan's thought-provoking engagement with theorists and writers from around the world will fascinate readers across a wide range of disciplines. A major intervention into debates about the postcolonial and the global. Proposes that theory bear the burden of unevenness even as it seeks a way out of it...
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This Concise Companion presents fresh perspectives on eighteenth-century literature. Contributes to current debates in the field on subjects such as the public sphere, travel and exploration, scientific rhetoric, gender and the book trade, and historical versus literary perceptions of life on London streets. Searches out connections between the remarkable number of new genres that appeared in the eighteenth century. Crosses conventional disciplinary lines. Demonstrates that philosophy, history,...
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A comprehensive history that focuses on the crises of Spain in the late middle ages and the early transformations that underpinned the later successes of the Catholic Monarchs. Illuminates Spain's history from the early fourteenth century to the union of the Crowns of Castile and Aragon in 1474 Examines the challenges and reforms of the social, economic, political, and cultural structures of the country Looks at the early transformations that readied Spain for the future opportunities and...
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Find the time, clarity, and mental space to achieve your goals The Free-Time Formula helps you slow down time and get the important things done. We're all overworked, stressed, and always being asked to do more, and do it better; the days aren't getting any longer, so something has to give—don't let it be your sanity. This book provides a real-world framework for more effective time management that helps you prioritize, focus, clarify, and go. You'll begin with a time audit to assess your...
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This book provides an accessible and up-to-date account of the rich military history of the nineteenth century. It takes a fresh approach, making novel links with conflict and coercion, and moving away from teleological emphases. Naval developments and warfare are included, as are social and cultural dimensions of military activity. Leading military historian Jeremy Black offers the reader a twenty-first century approach to this period, particularly through his focus on the dynamic drive...
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A provocative and compelling book that explores the complex relationship between democracy and avant-garde art, offering a surprising new perspective on the critical role that the arts play in democratic governance at home and abroad. Covers a broad range of topics, from disputes over public art, copyright, and obscenity, to the operations of the House Un-American Activities Committee during the Cold War Highlights detailed and at times shocking debates over the role of the rebellious artist...
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A statistical approach to the principles of quality control and management Incorporating modern ideas, methods, and philosophies of quality management, Fundamentals of Quality Control and Improvement, Third Edition presents a quantitative approach to management-oriented techniques and enforces the integration of statistical concepts into quality assurance methods. Utilizing a sound theoretical foundation and illustrating procedural techniques through real-world examples, this timely new edition...
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The Wall Street Journal bestselling author of 18 Minutes unlocks the secrets of highly successful leaders and pinpoints the missing ingredient that makes all the difference You have the opportunity to lead: to show up with confidence, connected to others, and committed to a purpose in a way that inspires others to follow. Maybe it’s in your workplace, or in your relationships, or simply in your own life. But great leadership—leadership that aligns teams, inspires action, and achieves results—is...
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Improvisational Negotiation presents an original approach for mediators, negotiators, and other dispute resolution professionals. Drawing on his own experience plus those of his colleagues, Jeffrey Krivis offers the reader dramatic, well-crafted, and highly instructive stories about people in conflict – families, organizations, corporations – and shows how mediated negotiations help them to reach a successful resolution. Unlike most books on the topic, Improvisational Negotiation does not focus...
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There's no dearth of books on the logistics of event planning, but not much has been published to address the legal and business issues that concern the thousands of companies that make up this industry. This book covers all the legal and business issues that special events professionals need to understand – from contractual considerations to little-known governmental regulations with heavy ramifications. Ignorance of the law can prove very costly in an industry in which expectations must be met...
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This volume offers a description of early modern habits of writing and reading, of publication and stage performance, and of political and religious writing. An introduction to early modern English literature for students and general readers. Considers the ways in which early modern writers construct the past, recover and adapt classical genres, write about people and places, and tackle religious and secular controversies. Illustrated with a profusion of excerpts from early modern texts. Writers...
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Gain a new perspective on how the brain works and inspires new avenues for design in computer science and engineering This unique book is the first of its kind to introduce human memory and basic cognition in terms of physical circuits, beginning with the possibilities of ferroelectric behavior of neural membranes, moving to the logical properties of neural pulses recognized as solitons, and finally exploring the architecture of cognition itself. It encourages invention via the methodical study...
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Provides an all-encompassing look at the history of Russia, Central Asia, and Mongolia Beginning with the breakup of the Mongol Empire in the mid-thirteenth century, Volume II of this comprehensive work covers the remarkable history of “Inner Eurasia,” from 1260 up to modern times, completing the story begun in Volume I. Volume II describes how agriculture spread through Inner Eurasia, providing the foundations for new agricultural states, including the Russian Empire. It focuses on the idea of...
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Big Screen Rome is the first systematic survey of the most important and popular films from the past half century that reconstruct the image of Roman antiquity. The first systematic survey of the most important and popular recent films about Roman antiquity. Shows how cinema explores, reinvents and celebrates the spectacle of ancient Rome. Films discussed in depth include Stanley Kubrick’s Spartacus, Ridley Scott’s Gladiator and Terry Jones’s Monty Python’s Life of Brian. Contributes to...
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In many ways, Richard Branson and his company the Virgin Group are unique. In an era dominated by strategists, Branson is an opportunist with an uncanny knack of sniffing out great deals where others hesitate or fear to tread. Never before has a single brand been so successfully deployed across such a diverse range of goods and services. Branson is the ultimate brand builder. So how does he do it? Now bought completely up to date for this new edition, Business the Richard Branson Way, not only...
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