Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company’s true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions. This book uses real-life examples to explain how to use SMP to directly and positively impact corporate health and profits.
The poppy.<br><br>Opium. Morphine. Heroin.<br><br>The Sumerians — thousands of years before the birth of Christ — knew of the powers of the wild poppy plant. Today 40% of the world's production is grown in Tasmania.<br><br>The Poppy fields of this island state are the most secure in the world. Or are they?<br><br>David Barron of the Federal Police is sent to check security and uncovers a seemingly simple plan to steal...