Misunderstood: one thing foreigners never want to be! But Africans and Westerners, interpreting the world through different cultural lenses, misunderstand each other with alarming regularity. This is sometimes funny, sometimes scandalous, but always damages credibility. This book is designed to promote cultural competence among Westerners working in Africa and among Africans living in the West. Cultural competence—knowing what one needs to know to act in a manner acceptable in a society—is the...
