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Working With Agencies

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Working With Agencies

The client/agency relationship is an area fraught with potential problems. Competition in the field has now augmented the necessity to understand the working relationship far more thoroughly to help the client to get better value from the agency. The demand has moved from the need for client satisfaction to the need for excellence when it comes to agency performance. Only by having a good relationship can a client get the best advertising (and the same applies to both sides of the equation). A...

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SUMO (Shut Up, Move On)

Fiona Griffiths

SUMO (Shut Up, Move On)

S.U.M.O. stands for Shut Up, Move On. It's a phrase to say to ourselves (and sometimes others) when we are acting or thinking in a way that is hindering our ability to succeed. It doesn't necessarily mean 'get over it' or 'pull yourself together' (although there may be occasions when both responses are necessary). 'Shut Up' means stop what you're doing, take time out to reflect, let go of baggage and beliefs that hinder your potential. 'Move On' means tomorrow can be different from today, look...

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Fiona Griffiths

The Yale Management Guide for Physi...

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The Yale Management Guide for Physicians

A real-world education for the twenty-first-century physician Being a good doctor is no longer enough. The twenty-first-century physician who wants to deliver quality medical care to patients and operate a successful practice must develop expertise in a variety of business and management skills. The Yale Management Guide for Physicians identifies these critical skills and provides both the theoretical understanding and the practical training physicians need to become competent, confident...

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Business Upgrade

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Business Upgrade

Inspirational guidance on building the entrepreneurial spirit in any enterprise In Business Upgrade, well-known trainer and consultant on entrepreneurialism Richard Parkes Cordock shows readers how to reinvigorate their company by developing entrepreneurial spirit in-house. Based on his extensive experience with successful entrepreneurs, this practical, inspirational guide shows business leaders how to apply the mindset and independent spirit of the entrepreneur to the corporate environment....

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Pond Life

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Pond Life

Pond Life is a straightforward, no-nonsense guide to improving the way you communicate and interact with other people. Inside you will find a totally original approach to solving many of the most frequently made communication gaffs and blunders. Pond Life will help you boost your confidence and show you how to present yourself in a way you never thought possible. Why Pond Life? Because every time you communicate, you start a ripple effect. Too often we sell ourselves short because we worry about...

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Trajectory Management

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Trajectory Management

Trajectory Management: * moves away from the 'one true way' approach put forward by many business gurus * argues that the search for best practice, best change management, etc. obscures real situations in business * develops principles of right practice for the situation: business is continually evolving and its drivers have to evolve with it. * provides a practical framework and enables diagnosis of where a business trajectory is, and how to sustain or switch trajectories. «Adjusting corporate...

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Burning the Suit

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Burning the Suit

For most people, a fear of redundancy hangs over them like a dark cloud. In Andrew Taylor's case, it was a sudden, brutal push in the back. Building on his contribution to the Aftershock series on dealing with redundancy in The Sunday Times and his own personal experiences, Burning the Suit shows how it can be used as an opportunity to take control of your life. This is for anyone who is looking for more in life than a 9-5 job, featuring: Disaster or Opportunity? What am I going to do? Taking...

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Boost Your Productivity: 30 Minute...

Nicholas Bate

Boost Your Productivity: 30 Minute Reads

You’re half an hour away from a more productive life! Why not use your next spare half an hour to skill-up? Each of these short e-books can be read in just 30 minutes. Addressing those painful work problems, and giving practical tools and expert advice to overcome them, the 30 Minute Reads series will make your work-life more productive, less painful and more successful! Too much to do and not enough time to do it in? Spend 30 minutes boosting your productivity with this succinct, pragmatic...

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Nicholas Bate

To The Edge

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To The Edge

If you are not living on the edge, then you are taking up too much room Think of the richest square mile in Britain and your thoughts turn to The City of London or Chelsea. In fact, a small village in Cheshire is home to more millionaires per square mile than anywhere else in Britain. It is a place where one-in-twenty houses sells for more than £1 million, 20% of the residents enjoy a seven-figure income and in an index of ‘poshness’ Alderley Edge scored 136 out of a maximum 137. The media like...

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Be Your Own Guru

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Be Your Own Guru

Extensive research has proven that both personal and business success have more to do with emotional and spiritual intelligence than hard graft, perseverance or even good old common sense. The bad news is that no-one can 'give you' either emotional or spiritual intelligence. But the good news is that – because those intelligences are already lying dormant deep within you – you can learn how to harness these powers for yourself. Effectively you'll become your own guru – and once you've discovered...

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So What?

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So What?

So What? gets straight to the point so you can cut through the noise and nonsense of work. Much of what we learn in our formative years is unlearnt in later life. As grown-ups we are often unable to answer the simplest of questions in a clear, direct way, and frequently have no idea why we are doing something. This can lead to crippling inefficiency in business, and goes some way to explaining why so many people spend so much time doing things that have no bearing on the true purpose. by...

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Policies and Procedures to Prevent...

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Policies and Procedures to Prevent Fraud and Embezzlement

IS YOUR BUSINESS VULNERABLE TO FRAUD? It's not a secret that corporate fraud and scandal are real threats to business today, from which no business, large or small, is immune. Fraud losses are devastating-but they are also highly avoidable. Policies & Procedures to Prevent Fraud and Embezzlement shows you how to proactively safeguard your business's assets and reputation from countless plots, schemes, and even identity theft. This invaluable tool prepares auditing CPAs, internal auditors, fraud...

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The Little Book of Results

Jamie Smart

The Little Book of Results

'It is easier to complicate than to simplify' – this book takes up that challenge and aims to refine and clarify the theories in the original Results to produce a more succinct route to clarity and better results for the reader – because we all want to see results at home, at work and in life! Using transformational coaching techniques, examples, exercises and metaphors, Jamie talks the reader through the three key changes they need to achieve the results they are after and inspire others to do...

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Jamie Smart

How to Sell Your Business

Don Matlock

How to Sell Your Business

How To Sell Your Business is tailored primarily for the owners of small to medium sized privately owned businesses, it contains a route map of the main factors you need to be both aware of and to consider in contemplating the sale process. It offers clear vision and methodology through what can be a very complicated & stressful process. Drawing on Don Matlocks twenty plus years of personal experience selling, & consulting on the selling, of businesses big and small the book will...

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Don Matlock

Import/Export Business

The Staff of Entrepreneur Media, Inc.

Import/Export Business

The experts at Entrepreneur provide a two-part guide to success. First, learn the nuts and bolts of starting an import/export business, including everything from trade laws to choosing a reliable customs broker. Then, master the fundamentals of business startup including defining your business structure, funding, staffing and more. This kit includes: • Essential industry and business-specific startup steps with worksheets, calculators, checklists and...

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The Staff of Entrepreneur Media, Inc.

Small to Great

David Naylor

Small to Great

Whether you're just launching your new venture, have an established business, or you're stuck on the work treadmill wondering what you can do to break through and create something truly great, this book is for you. Ed Chan and David Naylor opened their doors in 1990. They started with just one staff member and a small group of clients. Two decades later, Chan & Naylor has built a small business empire with offices throughout...

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David Naylor

No B.S. Wealth Attraction In The Ne...

Dan S. Kennedy

No B.S. Wealth Attraction In The New Economy

The old economy is shattered, and GONE FOREVER. It’s never coming back as it was, and in its place a generally tougher, more demanding marketplace is emerging. HOWEVER, when it comes to wealth, one instrumental reality is unchanged: No matter the economic conditionsbooms or recessions, including the fast-emerging New Economythere is wealth. And who better to show you how to lure, bait, attract, and become a magnet for it than Millionaire Maker”...

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Dan S. Kennedy

Ultimate Book of Business Forms

Karen Thomas

Ultimate Book of Business Forms

Tired of reinventing everyday business documents? Now there’s an easier way. From hiring the right people to selling your products or services, 200+ ready-to-use business forms  available immediately via download – help you administer business activities accurately and consistently. Covering all aspects of business, and applicable across may industries, this ultimate go-to resource provides forms relevant to:  Human resource recruitment and management ...

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Karen Thomas

Ultimate Book of Business and Legal...

Karen Thomas

Ultimate Book of Business and Legal Forms for Startups

Assembled by a team of more than fifteen attorneys whose legal specialties apply to practically all aspects of starting, operating, and maintaining a business, this valuable resource delivers not only the necessary forms to launch a business, but everything from hiring and firing, conducting business online, to franchisingtotaling more than 200 forms, all at your fingertips! Covering all the legal aspects of starting a business and applicable across many industries, this ultimate go-to...

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Karen Thomas

Start Your Own Cleaning Service

Jacquelyn Lynn

Start Your Own Cleaning Service

If it can get dirty, chances are people will pay to have it cleaned. Houses, carpets, upholstery, windows . . . the list goes on and on. A vast majority of dual-income families use cleaning services, creating a huge market for cleaning service startups. Updated with the latest industry and market information, including the impact of technology and new specialty niches, this new edition provides eager entrepreneurs with all the information they need to become a squeaky-clean success.The experts...

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Jacquelyn Lynn

Get Your Business to Work!

George Hedley

Get Your Business to Work!

George Hedley, who turned $2,000 into a $50 million company in seven years, provides a perceptive new guide with a simple, real-world solution to running a business smoothly while allowing profits to flow in effortlessly. Get Your Business to Work! 7 Steps to Earning More, Working Less and Living the Life You Want uses tried-and-true methods to help fledgling business owners as well as seasoned ones who are just looking to increase capital and productivity. The book offers a step-by-step...

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George Hedley

Great Tips for Your Small Business

Julie V. Watson

Great Tips for Your Small Business

Through this easy reading, multi-faceted book, business author Julie V. Watson offers up invaluable tips and hints for home-based, micro, and small businesses. Her suggestions will help you save time and money, use creative planning and new ideas to increase profitability, create a rewarding business environment, and increase sales through effective marketing and promotion. Drawing on her more than 20 years of experience as a home-based entrepreneur, as well as the stories of a number of other...

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Julie V. Watson

Pricing Strategies for Small Busine...

Andrew Gregson

Pricing Strategies for Small Business

Pricing a product or service can make or break a small business. It’s essential to use a good pricing strategy to ensure the products or services are appealing to customers and to ensure that the company is profitable. It’s not always as simple as “the lowest price wins.” Pricing Strategies for Small Business covers the many different pricing strategies and helps readers to determine which methods are best for their small businesses. An optimal pricing strategy will depend on more than just the...

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Andrew Gregson

Low-Budget Online Marketing

Holly Berkley

Low-Budget Online Marketing

Large companies have huge budgets for marketing their products and services online. What’s the difference between a $100,000 marketing campaign and a $1,000 campaign? Surprisingly, not much! This book teaches small-business operators how to achieve big-business marketing success on a small-business budget. Low-Budget Online Marketing for Small Business takes readers behind the scenes of successful marketing campaigns. The book shows small-business owners how to cut costs so that they can adapt...

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Holly Berkley

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