Малый бизнес
272 кн.
Psychologies provides their inspirational yet rigorous approach to the perennial topic of confidence How confident are you? If you feel like your confidence could do with a bit of a boost to help make personal and professional situations easier Real Confidence will help you take on the confidence robbers, keep track of your confidence daily and incorporate confidence-building habits into your life on a regular basis. Written in association with Psychologies Magazine, the leading magazine for...
| Автор | Psychologies Magazine |
Successful ownership transition requires effective decision making at the top Engaged Ownership is the definitive owner's guide to the family enterprise. Whether you're taking over a family business, family office, or trust, this book shows you how to work effectively with the management and board to keep the enterprise moving in the right direction. The first guide of its kind written from the owner's perspective, this book is designed to help owners who are truly committed to growing all forms...
| Автор | Amelia Renkert-Thomas |
Stop working for the man – break free and make sure you’re getting paid what you’re worth Stop slogging away 9 – 5 for a set salary (plus the overtime you inevitably do and don’t get any credit for). Abandon the day job and go it alone. Start doing what you want to do, when you want to do it. There are currently 4 million self-employed people in the UK –be one of them, join them, set yourself free. It’s not about becoming an entrepreneurial whiz-kid, it’s about working the way you want to work,...
| Автор | Geoff Burch |
ACCOUNTABILITY IS THE CATALYST THAT IGNITES: Accelerated Change, Robust Employee Engagement, Intensified Ownership, Relentless Perseverance, Impeccable Alignment, and propels individuals, teams and organizations to desired results. Accountability crumbles silos, boosts teamwork and collaboration, strengthens camaraderie, creativity, resiliency, agility, trust, and communication Achieve with Accountability presents a recipe for awakening the whatever it takes attitude to achieve what matters most...
| Автор | Mike Evans |
The most comprehensive coverage of search engine optimization In Search Engine Optimization All-in-One For Dummies, 3rd Edition, Bruce Clay—whose search engine consultancy predates Google—shares everything you need to know about SEO. In minibooks that cover the entire topic, you'll discover how search engines work, how to apply effective keyword strategies, ways to use SEO to position yourself competitively, the latest on international SEO practices, and more. If SEO makes your head spin, this...
| Автор | Bruce Clay |
Your one-stop guide to creating a winning business plan from scratch Whether you're starting a new business or growing an established one, you'll need a solid business plan to get you where you want to go. Revised for today's rocky economic climate, this edition of the UK's bestselling business plan guide gives you what you need to map out your business strategy and stay on course – including a complete sample plan that you can easily adapt for your business! Chart your course – assess the...
| Автор | Colin Barrow |
Small Business Marketing For Dummies helps you promote your business. It is designed specifically for the busy small business owner, giving you simple but powerful ways to spread your message – all at little or no cost. It shows you how to build your company’s profile, attract new customers and keep them coming back for more. Inside you will learn how to: Create an achievable marketing plan Use social media and the web to attract and keep customers Communicate with your customers through winning...
| Автор | Paul Lancaster |
Harness the power of marketing and watch your business grow Having your own business isn't the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today's competitive environment, strategic marketing is essential. If you want your small business to grow, you need a marketing strategy that works. But how do you get people to notice your business without spending a...
| Автор | Barbara Schenck Findlay |
Write a business model? Easy. Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more. Shows you how to define the purpose of...
| Автор | Jim Muehlhausen |
Praise for What Works «What Works is essential reading for any businesspeople who want to improve their organizations and their own abilities. This is not a tome of pie-in-the-sky, fluffy how-to advice but is an easy read, crammed with great advice—from improving sales ability to learning how to manage people. Not to be missed.» —SHAUN REIN, founder of China Market Research Group and author of The End of Cheap China «Focus, focus, and more focus. That is the incredible theme here of What Works....
| Автор | Robert Cornish |
A step-by-step approach to winning over investors with a solid business plan A comprehensive business plan, based on a concept that has been feasibility tested and for which a sales and marketing strategy is in place, is where the rubber meets the road for the entrepreneur and the investor. The Dragons' Den Guide to Investor-Ready Business Plans is designed to show the entrepreneur how to create a business plan that will get an investor's attention—and money. Case studies from Canadian and US...
| Автор | John Vyge |
The guide to making money the Warren Buffett way The book that presents the same fundamentals that Warren Buffet used to turn an initial $105,000 investment into a $40 billion fortune in a way the general reader can apply, Building A Small Business that Warren Buffett Would Love is a succinct, logical, and straightforward guide to financial success. Highlighting one simple message: that Warren Buffett successfully invests in great businesses with strong fundamentals, it argues that these...
| Автор | Adam Brownlee |
The comprehensive, six-in-one package small business entrepreneurs can't afford to be without With more Canadians considering starting their own small businesses than ever before, there's never been a greater need for a detailed, comprehensive guide to help budding entrepreneurs get off the ground. Comprised of six books in one that cover every aspect of running a business, from developing a business plan to managing growth successfully, and everything in between, Starting and Running a Small...
| Автор | John Aylen |
Ensure success when starting your small business with this must-have introductory guide Have you always wanted to know what it takes to run a successful small business? This easy-to-follow guide includes everything you need to know to get started. Turn your business idea into reality with handy information on all the basics, from learning how to create a strong business plan to developing a solid online presence. Create your first business plan – discover how to develop smart business strategies...
| Автор | Veechi Curtis |
Completely revised and updated edition of this very popular and successful small business book The first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters as «Brilliantly researched. Brilliantly written. A gem of priceless value on almost every page. Read. Inhale. Absorb. Great Stuff!» In this completely updated third edition of 201 Great Ideas for Your Small Business, renowned small-business expert and consultant Jane Applegate shares new,...
| Автор | Jane Applegate |
We're all just one step away from achieving what we want and getting what we deserve out of life. To seize control of her own life and career, Vickie Milazzo, internationally known women's mentor, New York Times bestselling author, Inc. Top 10 Entrepreneur and self-made millionaire, was willing to take a whacking from a Buddhist monk, jump out of an airplane and step out of a comfortable job into the unknown. In Wicked Success Is Inside Every Woman, Vickie shares every success secret she used to...
| Автор | Vickie Milazzo L. |
Sunday Times #1 bestseller and long-awaited follow-up to the #1 bestselling Stop Talking, Start Doing You can think big or you can think small, it all starts in the mind. What have you got to lose? If you aim for the stars you might just get there. Sometimes it pays off to think BIG and Richard Newton is here to get us thinking on a bigger scale than we ever imagined. With the right thinking tools and the right approach you can release your inspiration and creativity, reset your ambition and...
| Автор | Richard Newton |
Don't learn the hard way—get work advice from some of the world's most successful people, all in one place! Work is a tricky business—the politics, the workload, the career ladder. It can take years and years of battling away and learning through mistakes to fully get to grips with the dos and don'ts. What if you could fast track that process? Cut out all those years of learning the hard way and working it out for yourself? Enter Stuff I Wish I'd Known When I Started Working, the unique guide to...
| Автор | Fergus O'Connell |
Everything You Need to Lead Your Team… in An Instant. John Adair’s Greatest Ideas for Effective Leadership is full of accessible advice and practical exercises from one of the world’s best –known and most sought-after authorities on leadership and management. Inside you will find: 9 Greatest Ideas for Leadership Skills 3 Greatest Ideas for Setting and Achieving You Objectives 6 Greatest Ideas for Teambuilding 4 Greatest Ideas for Leadership Qualities 8 Greatest Ideas for Managing Your Time …and...
| Автор | John Adair |
What is the $1 million reason to change your mind? Change the way you think and you will change your world. Simple. In this book Pat Mesiti will teach you how to shrug off the shackles of mediocrity, find your inner millionaire and think differently about life and money – and get rich and happy along the way! «Soak up what Pat Mesiti has to say – all he wants to do is share his prosperity and teach you about the millionaire mindset. Then, apply it to your life and watch it improve. Simple as...
| Автор | Марк Виктор Хансен |
John Adair’s 100 Greatest Ideas for Smart Decision Making is a one-stop of practical advice and tips on problem solving and productive thinking from one of the world’s best-known and most sought after authorities on leadership and management. Inside you will find: 11 Greatest Ideas for Practical Wisdom 8 Greatest Ideas for Problem Solving Strategies 13 Greatest Ideas for How Your Mind Works 8 Greatest Ideas for Clear Thinking 13 Greatest Ideas for Productive Thinking …and 47 other fantastic...
| Автор | John Adair |
Canadian Small Business Kit For Dummies is the bestselling Canadian guide to starting and running a successful small business. This guide covers every aspect of starting, building, staffing, and running a small business, offering information for entrepreneurs starting from scratch, people buying a business, or new franchise owners. With updated information about the HST and its impact on small businesses, insight into how small business can take advantage of social media such as Facebook,...
| Автор | Margaret Kerr |
The step-by-step guide that takes the stress out of keeping your books with MYOB This small business guide covers all the essentials, from setting up an account through to confidently producing financial reports, and all that's in between. In 7 quick and easy steps this book arms you with the knowledge you need to navigate your way through MYOB and will free up your time to focus on your business. Packed full of tips, tricks and traps to avoid, this is essential reading for small business owners...
| Автор | Heather Smith |