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Playing to Win

Roger L. Martin

Playing to Win

Are you just playingor playing to win?Strategy is not complex. But it is hard. It’s hard because it forces people and organizations to make specific choices about their futuresomething that doesn’t happen in most companies.Now two of today’s best-known business thinkers get to the heart of strategyexplaining what it’s for, how to think about it, why you need it, and how to get it done. And they use one of the most successful...

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Roger L. Martin

Right Game

Барри Дж. Нейлбафф

Right Game

Business is like war: The best combatant wins while the worst loses, right? Not necessarily. Companies can succeed spectacularly without destroying others. And they can lose miserably after competing well. Exceptional businesses win by actively shaping the game they're playing, not playing the game they find. The Right Game shows you how to do this—by altering who's competing, what value each player brings to the table, and which rules and tactics players use. Since 1922, Harvard...

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Барри Дж. Нейлбафф

Building a Growth Factory

David S. Duncan

Building a Growth Factory

Introducing the Four Components That Make Innovation RepeatableEven the best-performing companies eventually stall. Sustaining momentumand remaining a great growth companytakes a system.Scott Anthony and David Duncan call this system a Growth Factory.” They’ve seen it work in a small set of elite companies that have created environments where innovation is both repeatable and reliable, not relegated to an off-site or isolated division that has no...

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David S. Duncan

Skills of an Effective Administrato...

Robert L. Katz

Skills of an Effective Administrator

While there is a widespread belief that some people are born to lead, the existence of an 'ideal manager' is almost entirely a myth. Basic skills – the ones that most employees can learn – are often more important than personality traits. In Skills of an Effective Administrator , Robert L. Katz identifies the three fundamental abilities companies should seek to develop in their managers. Find out for yourself how these vital skills can be put to work today. Since 1922, Harvard...

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Robert L. Katz

Winning the War for Talent in Emerg...

Sylvia Ann Hewlett

Winning the War for Talent in Emerging Markets

The war for talent is heating up in emerging markets. Without enough brain power,” multinationals can’t succeed in these markets. Yet they’re approaching the war in the wrong waybringing in expats and engaging in bidding wars for hotshot local male” managers.The solution is hiding in plain sight: the millions of highly educated women surging into the labor markets of Brazil, Russia, India, China, and the United Arab Emirates....

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Sylvia Ann Hewlett

Strategic Intent

Гэри Хэмел

Strategic Intent

In this McKinsey Award-winning article, first published in May 1989, Gary Hamel and C.K. Prahalad explain that Western companies have wasted too much time and energy replicating the cost and quality advantages their global competitors already experience. Canon and other world-class competitors have taken a different approach to strategy: one of strategic intent. They begin with a goal that exceeds the company's present grasp and existing resources: «Beat Xerox»; «encircle Caterpillar.» Then...

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Гэри Хэмел

Cooperation and Coercion - How Busy...

Ксюша Ангел

Cooperation and Coercion - How Busybodies Became Busybullies and What that Means for Economics and Politics (Unabridged)

There are only two ways that humans work together: they cooperate with one another, or they coerce one another. And once you realize this fundamental fact, it will change how you see the world. In this myth-busting book, Antony Davies and James R. Harrigan display their wisdom and talent for explaining complex topics, which have attracted a devoted audience to their weekly podcast, Words & Numbers, and made them popular speakers around the country. By looking for cooperation and coercion...

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Ксюша Ангел

The Rise of Weaponized Flak in the...

Brian Michael Goss

The Rise of Weaponized Flak in the New Media Era

The Rise of Weaponized Flak in the New Media Era presents the first book-length examination of flak as a form of political harassment, authored by a seasoned researcher on political discourse and mass media. Flak against news media was a component of the Edward Herman-Noam Chomsky seminal «Propaganda Model.» However, in the thirty years since the model was introduced, flak has become an increasingly significant and prevalent sociopolitical force in its own right, in large part for the...

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Brian Michael Goss

Everyday Bias

Howard J. Ross

Everyday Bias

If you are human, you are biased . From this fundamental truth diversity expert Howard Ross explores the unconscious biases we each carry within us, working to inform every decision we make on a daily basis. Far from simply being malicious prejudgments of others and situations, these biases define what kind of decision makers we become, in the workplace, in the classroom, at the ballot box, and in our relationships with others. Incorporating anecdotes from today’s headlines alongside...

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Howard J. Ross

Environmental Agencies in the Unite...

JoyAnna Hopper

Environmental Agencies in the United States

Each state's physical environment, economy, and politics demands a unique approach to environmental enforcement. In some states, industry works closely with regulators to construct rules that protect state economic interests. In other states, regulators are more at odds with industry, arguing that there can be no cost placed on access to clean air and water. While we have long-considered powerful legislatures and governors the pilots of environmental enforcement behavior in the states,...

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JoyAnna Hopper

Start & Run an Event-Planning Busin...

Mardi Foster-Walker

Start & Run an Event-Planning Business

Make money planning events with style and impress your clients – from weddings to meetings! Start & Run an Event Planning Business shows you how to start and run a successful enterprise by planning events of all kinds – from weddings and private parties to corporate events, meetings, conferences, and sporting events. This book will show you not only how to organize events, but also how to run the business. Keeping track of all the many details involved in putting on a successful event is...

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Mardi Foster-Walker

Start & Run a Pet Business

Heather Mueller

Start & Run a Pet Business

On average, North Americans spend more money on their pets annually than they do on toys, candy, movies, video games, and recorded music! With increased interest for careers involving pets, Start & Run a Pet Business provides the knowledge needed to create a successful, ethical business working with animals. With topics ranging from various business opportunities in the pet sector today, managing your start-up costs, key demographics of the pet industry, how to generate clientele, and...

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Heather Mueller

Start & Run a Personal History Busi...

Jennifer Campbell

Start & Run a Personal History Business

Anyone interested in genealogy, personal history and memoirs can turn their passion into a business. Communities, families, and even corporations are increasingly seeking out professional writers and historians to record their stories. For anyone who is interested in personal history and writing, this is an essential resource for turning your passion into an income source. Written by experienced personal historian and entrepreneur Jennifer Campbell, it covers topics such as: how to actually do...

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Jennifer Campbell

Start & Run a Creative Services Bus...

Susan Kirkland

Start & Run a Creative Services Business

Start & Run a Creative Services Business will show you how to use your skills, training, and experience to make money designing things like book covers, logos, corporate promotional materials, websites, and advertisements. The book acts as your friend and adviser in the competitive world of the self-employed, and teaches you how to advocate for yourself. Industry specific information is presented in a logical order, appealing to the novice as well as the seasoned designer who needs advice on...

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Susan Kirkland

Start & Run a Graphic Design Busine...

Michael Huggins

Start & Run a Graphic Design Business

There are minimal costs involved in starting a graphic design business which makes it an attractive opportunity for anyone with an artistic eye. All that is required is a computer, an Internet connection, and design skills. It’s the kind of business that can easily be run from your home! The graphic design business has changed significantly over the past few years. The popularity of photo- and art-sharing websites and social networking sites, and the low barriers to setting up websites have...

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Michael Huggins

Start & Run a Tattoo and Body Pierc...

Kurtis Mueller

Start & Run a Tattoo and Body Piercing Studio

You don't even have to be an artist or know how to tattoo to open and run a tattoo and/or piercing business/parlor/shop … you can hire tattoo artists and piercers to do that for you. A lot of people who are currently opening studios open in their homes and are getting nailed by health authorities; this book will cover how to open legitimate tattoo businesses. There aren't any other books like this out there currently. The popularity of this business with the younger crowd is...

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Kurtis Mueller

Start & Run an Art Teaching Busines...

Tanya Freedman

Start & Run an Art Teaching Business

Anyone with an artistic skill such as painting, drawing, or pottery can start their own successful art teaching business. Many people interested in learning an artistic skill don’t have the space, materials, or facilities to learn on their own at home, and art schools provide them with a place they can go to learn with others without having to purchase expensive looms, kilns, easels, and other such equipment. Children, teens; they are all looking to do art in their free time. This book shows you...

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Tanya Freedman

Start & Run an Adult Boutique

Karen Bedinger

Start & Run an Adult Boutique

The adult boutique business is a billion-dollar industry in North America. Adult boutiques are no longer hidden down back alleyways, they are mainstream&8212;they can now be found in upscale shopping centers and neighborhoods as well as online! Adult boutiques provide comfortable atmospheres in which both men and women can shop freely. This means there is a great opportunity for people who want to sell adult products. Start & Run an Adult Boutique shows you step-by-step how to write a...

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Karen Bedinger

Start & Run a Craft Business

William G. Hynes

Start & Run a Craft Business

If you want to turn your hobby into a money-making venture or improve your current sales, you will benefit from the dozens of tips inside this book. This exceptional book, a perennial best-seller, is now released in its seventh edition. Updated content includes discussion of how you can use the Internet to benefit your craft business. If you want to turn your hobby into a money-making venture or improve your current sales, you will benefit from the dozens of tips inside this book.

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William G. Hynes

The Entrepreneurial Mom's Guide to...

Kathryn Bechthold

The Entrepreneurial Mom's Guide to Running Your Own Business

This ready-to-use business guide targets mothers who dream of starting a profitable business. The author, who is well-established in the 'momprepreneur' market, and a successful entrepreneur herself, will speak directly to the complex needs of entrepreneurial parents with topics from business planning to work-life management. This step-by-step business guide is a kick-start tool for any mom who dreams of starting and running her own business.

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Kathryn Bechthold

Start & Run an ESL Teaching Busines...

T. Nicole Pankratz - Bodner

Start & Run an ESL Teaching Business

Over the past 20 years, teaching English as a Second Language (ESL) has grown by leaps and bounds and now generates billions of dollars every year. Waiting lists for class space attest to the overwhelming demand for ESL instruction in North America. This book provides all the hands-on practical tips you need to start your own ESL teaching business. Whether you want to begin tutoring from your home or start your own ESL school, this book provides the step-by-step guidance you will need to make...

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T. Nicole Pankratz - Bodner

Start & Run a Landscaping Business

Joel LaRusic

Start & Run a Landscaping Business

If you like being your own boss and working outdoors and enjoy nature, you can start your own profitable landscape maintenance business. This book is perfect if you want to start from scratch or if you already work in the field but would like to strike out on your own. Start & Run a Landscaping Business will get you started in the fascinating business of professional lawn and garden care and will prove essential in helping you to shorten the learning curve you have ahead of you. The book...

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Joel LaRusic

Start & Run a Home-Based Food Busin...

Mimi Shotland Fix

Start & Run a Home-Based Food Business

Are you one of the many people who dream of making a profit selling your own homemade foods? Now, with this one-of-a-kind, easy-to-follow guide, you can realize your home-based food business dreams! With over 30 years' experience, author Mimi Shotland Fix takes you step-by-step through the process of starting and running a food business.Whether you've always envisioned yourself with a home-based food business, need a second source of income or want to stay at home and be your own boss,...

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Mimi Shotland Fix

Canadian Business Contracts Handboo...

Nishan Swais

Canadian Business Contracts Handbook

The Canadian Business Contracts Handbook helps small-business owners to understand hundreds of standard contract clauses, such as those found in partnership agreements, lease agreements, and contracts for purchase or sale of goods or a business. Using everyday language, author Nishan Swais takes readers step-by-step through standard clauses and explains their meanings. He pinpoints potential problems in contracts, and clarifies legal jargon in simple terms for the layperson. While it...

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Nishan Swais

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