Экономика
3138 кн.
Poverty is one of the most serious moral issues of our time that does not yet get the appropriate response it deserves. This book first gives an in depth moral analysis and evaluation of the complex manifestations of poverty. It then offers a series of ethical reasons to motivate everyone to engage in the struggle to eradicate poverty. Social science research results are synthesized into a definition and explanation of poverty that provide proper background for moral evaluation. Poverty is...
| Автор | Hennie Lötter |
Management is a dynamic and developing discipline. More emphasis is placed on the management of strategic alliances, improvement of productivity, management of change and strategic management. This book provides a clear understanding of the subject in today’s context. Contents: – Basic nature and importance of management – Necessary information on the planning processes. Types of plans and techniques with reference to corporate planning and strategy formulation – Organising...
| Автор | Dr B S Moshal |
If anyone knows what it takes to be an elite entrepreneur, it’s Ephren Taylor.Author of a 2009 Wall Street Journal bestseller Creating Success from the Inside Out, Taylor started his first business venture at age 12, when he began making video games. By age 17, he built a multimillion-dollar technology company and took a company public at age 23.Now 27, Taylor appears weekly on FOX News and has been featured on 20/20, PBS, Black Enterprise and CNN Money, and even his own infomercial as...
| Автор | Ephren W. Taylor |
Our nation has become one full of apologies and Politically Correct (PC) statements. It’s time for the true right to make a political comeback. Former Governor Robert Ehrlich has written the roadmap – Turn This Car Around. He urges the American public to make a real change and address (with him) the issues of union strangleholds, Obamacare, a failed stimulus package, soaring energy costs and high unemployment, the race-card, the Living Wage war, bipartisanship and other...
| Автор | Robert Ehrlich |
It's every businessperson's nightmare: his or her company is failing, dysfunctional, stuck in neutral, and/or is disappointing overall, from the finances to the customer feedback.Put bluntly—but candidly—the company sucks.That's the bad news. The good news is that it doesn't have to be that way.Every business can rebound from its lows, regain its momentum, thrill its customers, and be the source of pride and profits its owners and shareholders seek.This...
| Автор | Mark Stevens |
The Little Black Beauty Book is for any independent beauty professional who needs a simple roadmap and action steps to become a successful beauty-preneur. You can read and study about branding and opening a business all day long, but if your basic business infrastructure isn't put in place, your beauty business will suffer. In this book, I have put together a step-by-step action guide to understanding and implementing the ten essential pillars your business needs for a solid foundation. I...
| Автор | Cambria Davidson |
Starting your own business is hard. But the biggest obstacles often have less to do with time and money, and more to do with fear and doubt.In What If? and Why Not? serial entrepreneur and small business advocate Jen Groover—creator of the Butler Bag and creator and host of Launcher’s Café, an online community for entrepreneurs—shows you how to transform your fears into action by rethinking the negative questions that can lead to failure before you even get...
| Автор | Jen Groover |
It’s time to drop the rose-colored glasses and face the facts: most new businesses fail, with often devastating consequences for the would-be entrepreneur.The New York Times, Wall Street Journal, and USA TODAY bestseller The Entrepreneur Equation helps you do the math before you set down the entrepreneurial path so that you can answer more than just «Could I be an entrepreneur?» but rather «Should I be an entrepreneur?». By understanding what it takes to build a valuable business...
| Автор | Carol Roth |
One of the biggest challenges for new managers is how to get the best out of each of their team members so they achieve superior results—and make you, the new manager, look good! In Bare Knuckle People Management authors Sean O’Neil and John Kulisek cut through the crap to show managers how to push their teams to success, not by following fluffy leadership training but by using the skills that got them promoted in the first place.Forget kumbayas or one-minute managing. The...
| Автор | Sean O'Neil |
Would you like your business......to burst into public awareness like Lady Gaga?…to have the long-lived success of Mick Jagger?…to demonstrate the creativity of The Beatles?We don’t normally think of the music business as a source of entrepreneurial insight, but we should. The best bands have longevity, a depth of customer loyalty, and a level of profitability that puts most businesses to shame. And what they know—about marketing, partnerships, the power of bartering, and...
| Автор | David Fishof |
Something has gone seriously wrong with the American economy.The American economy has experienced considerable growth in the last 30 years. But virtually none of this growth has trickled down to the average American. Incomes have been flat since 1985. Inequality has grown, and social mobility has dropped dramatically. Equally troubling, these policies have been devastating to both American productivity and our long-term competitiveness.Many reasons for these failures have been proposed....
| Автор | George R. Tyler |
The New York Times bestseller What is impeachment? How does it work? And why is it so urgent to impeach Donald Trump? No one is above the law. This belief is fundamental to how the American system of government is meant to function – as fundamental as life, liberty and the pursuit of happiness – held sacred by Democrats and Republicans alike. But as celebrated Supreme Court lawyer and former Acting Solicitor General Neal Katyal argues in Impeach, if President Trump is not held accountable...
| Автор | Neal Katyal |
Changemaking takes a fresh look at managing change. Focusing on tactics rather than strategy, the book is for those who carry out the practical day-to-day work of supporting and sustaining change. It focuses on the details, and provides the needed toolkit: materials that readers can refer to, draw on, and adapt. These include checklists, templates, questionnaires, tactics, FAQs, talking points, e-mails, and other resources. Short case histories illustrate what can go wrong and how it can be made...
| Автор | Richard Ph.D. Bevan |
THE FIRST STEP TO A DYNAMIC CAREERYou have something in common with Bill Gates, Michael Dell and Ted Turner:None of them graduated from college. If they can make it, you can, too! Don’t settle for a minimum-wage job just because you’re not a college graduate. Try one of these 202 high-paying options. They’re more than jobs—they’re careers.This book helps you:• Define your interests and skills, and figure out what job is perfect for...
| Автор | Jason R. Rich |
Profits from PagesSelf-publishing is a fast-growing industry, and bookstores and consumers alike now acknowledge the value of self-published books. In this valuable guide, industry experts coach you in becoming a player in the self-publishing arena—whether it is self-publishing your own book or providing professional services for others who want to self-publish.Our experts reveal the tricks of the self-publishing trade: how to evaluate book ideas and recognize a hot-seller; how to...
| Автор | Cheryl Kimball |
The founders of the Information Marketing Association and 30 ultra-successful information marketers reveal carefully guarded information on building a highly profitable information marketing business. The 2nd edition offers new cases and success stories, new chapters on social networking and over 40 new ways to make money with information products. The indisputable gurus of the information marketing world have broken ranks. Formerly relegated to the information marketing industry’s...
| Автор | Robert Skrob |
Completely revised, updated and expanded new edition Anyone can buy and sell on eBay. But how many people actually make serious money from eBay? How many people make enough give up the day job and run an eBay business full time? Robert Pugh has done just that and in this fully updated and revised fourth edition of his bestselling eBay Business Handbook he reveals the secrets of his success. Robert covers everything you need to know, from the basics of setting up your eBay account through...
| Автор | Robert Pugh |
AM I PRICING RIGHT?Every business owner is haunted by this fundamental question. Expert pricing strategist Mark Stiving draws upon more than 15 years of experience in profitable pricing and delivers a practical plan to help you confidently answer.Price—it’s most powerful marketing tool you have— and the least understood. Zeroing in on the areas where your efforts will generate the greatest impact, Stiving breaks down critical pricing concepts and provides the...
| Автор | Mark Stiving |
The principal author of Business Plan Pro, the country’s bestselling business plan software, simplifies the business planning process and reveals how to create business plans that grow with the business. Providing adequate guidance for every situation and every stage of business, readers are trained to ignore the traditional, formal cookie-cutter plans that other business planning resources offer and to focus on tailoring a plan to their company; allowing them to literally plan as they...
| Автор | Tim Berry Berry |
Cash in with Guerrilla Marketing’s Greatest HitsUpdated, adapted, remastered…The Father of Guerrilla Marketing, Jay Conrad Levinson, and co-author Jeannie Levinson, present you with the only book to deliver The Best of Guerrilla Marketing—a combination of the latest secrets, strategies, tactics, and tools from more than 35 top selling Guerrilla Marketing books.When they write the history of marketing thought, Jay doesn't get a page… he gets his own chapter.Seth...
| Автор | Jay Levinson Conrad |
If you want to start your own airline, this book isn't for you. This is the business book for everyone tired of being told they have to have the next big thing in order to make a living running their own firm. It's the down-to-earth, insider's guide to starting a great business that thrives – without having to takeover the world. Or dance to Lord Sugar's tune. Or go cap-in-hand to the Dragons. Author and business advisor Ken Horn has helped thousands of people to be a...
| Автор | Ken Horn |
Thanks to today’s busy lifestyles, nearly 4,500 institutions of higher learning, and more than 21 million students, the need for college admissions consulting services continues to grow. The experts at Entrepreneur detail how education enthusiasts and/ or those with a passion for counseling others can take advantage of this home-based business opportunity.Coached by our experts, entrepreneurs learn how to identify their specialty or services—from steering high school students...
| Автор | Eileen Figure Sandlin |
Reap Your Share of Resale Riches!This is it—the bona fide insider’s guide to cashing in on the huge boom in reselling new and used products for big bucks.At last, a soup-to-nuts primer on how to tap into the exploding market for new and “previously owned” merchandise flying off of websites such as eBay and elsewhere.This book has it all—the latest information on what to buy, where to buy, what to pay, and how to sell it for big profits, online and...
| Автор | James Stephenson |
To enhance the performance of their employees, managers need to reach an extraordinary number of decisions every day based on information and training as well as on their experience and instinct for what is right. But are the assumptions and beliefs behind theses decisions always based on real evidence  or do many follow instead the latest management fad, personal opinion, anecdotal observation, pseudo-research or just a dogged preference for the status quo? The authors of The Science...
| Автор | Simon Moss |