Экономика
3138 кн.
Starting your own business is hard. But the biggest obstacles often have less to do with time and money, and more to do with fear and doubt.In What If? and Why Not? serial entrepreneur and small business advocate Jen Groover—creator of the Butler Bag and creator and host of Launcher’s Café, an online community for entrepreneurs—shows you how to transform your fears into action by rethinking the negative questions that can lead to failure before you even get...
| Автор | Jen Groover |
It’s time to drop the rose-colored glasses and face the facts: most new businesses fail, with often devastating consequences for the would-be entrepreneur.The New York Times, Wall Street Journal, and USA TODAY bestseller The Entrepreneur Equation helps you do the math before you set down the entrepreneurial path so that you can answer more than just «Could I be an entrepreneur?» but rather «Should I be an entrepreneur?». By understanding what it takes to build a valuable business...
| Автор | Carol Roth |
One of the biggest challenges for new managers is how to get the best out of each of their team members so they achieve superior results—and make you, the new manager, look good! In Bare Knuckle People Management authors Sean O’Neil and John Kulisek cut through the crap to show managers how to push their teams to success, not by following fluffy leadership training but by using the skills that got them promoted in the first place.Forget kumbayas or one-minute managing. The...
| Автор | Sean O'Neil |
Would you like your business......to burst into public awareness like Lady Gaga?…to have the long-lived success of Mick Jagger?…to demonstrate the creativity of The Beatles?We don’t normally think of the music business as a source of entrepreneurial insight, but we should. The best bands have longevity, a depth of customer loyalty, and a level of profitability that puts most businesses to shame. And what they know—about marketing, partnerships, the power of bartering, and...
| Автор | David Fishof |
Something has gone seriously wrong with the American economy.The American economy has experienced considerable growth in the last 30 years. But virtually none of this growth has trickled down to the average American. Incomes have been flat since 1985. Inequality has grown, and social mobility has dropped dramatically. Equally troubling, these policies have been devastating to both American productivity and our long-term competitiveness.Many reasons for these failures have been proposed....
| Автор | George R. Tyler |
The New York Times bestseller What is impeachment? How does it work? And why is it so urgent to impeach Donald Trump? No one is above the law. This belief is fundamental to how the American system of government is meant to function – as fundamental as life, liberty and the pursuit of happiness – held sacred by Democrats and Republicans alike. But as celebrated Supreme Court lawyer and former Acting Solicitor General Neal Katyal argues in Impeach, if President Trump is not held accountable...
| Автор | Neal Katyal |
Changemaking takes a fresh look at managing change. Focusing on tactics rather than strategy, the book is for those who carry out the practical day-to-day work of supporting and sustaining change. It focuses on the details, and provides the needed toolkit: materials that readers can refer to, draw on, and adapt. These include checklists, templates, questionnaires, tactics, FAQs, talking points, e-mails, and other resources. Short case histories illustrate what can go wrong and how it can be made...
| Автор | Richard Ph.D. Bevan |
THE FIRST STEP TO A DYNAMIC CAREERYou have something in common with Bill Gates, Michael Dell and Ted Turner:None of them graduated from college. If they can make it, you can, too! Don’t settle for a minimum-wage job just because you’re not a college graduate. Try one of these 202 high-paying options. They’re more than jobs—they’re careers.This book helps you:• Define your interests and skills, and figure out what job is perfect for...
| Автор | Jason R. Rich |
The founders of the Information Marketing Association and 30 ultra-successful information marketers reveal carefully guarded information on building a highly profitable information marketing business. The 2nd edition offers new cases and success stories, new chapters on social networking and over 40 new ways to make money with information products. The indisputable gurus of the information marketing world have broken ranks. Formerly relegated to the information marketing industry’s...
| Автор | Robert Skrob |
Completely revised, updated and expanded new edition Anyone can buy and sell on eBay. But how many people actually make serious money from eBay? How many people make enough give up the day job and run an eBay business full time? Robert Pugh has done just that and in this fully updated and revised fourth edition of his bestselling eBay Business Handbook he reveals the secrets of his success. Robert covers everything you need to know, from the basics of setting up your eBay account through...
| Автор | Robert Pugh |
AM I PRICING RIGHT?Every business owner is haunted by this fundamental question. Expert pricing strategist Mark Stiving draws upon more than 15 years of experience in profitable pricing and delivers a practical plan to help you confidently answer.Price—it’s most powerful marketing tool you have— and the least understood. Zeroing in on the areas where your efforts will generate the greatest impact, Stiving breaks down critical pricing concepts and provides the...
| Автор | Mark Stiving |
Cash in with Guerrilla Marketing’s Greatest HitsUpdated, adapted, remastered…The Father of Guerrilla Marketing, Jay Conrad Levinson, and co-author Jeannie Levinson, present you with the only book to deliver The Best of Guerrilla Marketing—a combination of the latest secrets, strategies, tactics, and tools from more than 35 top selling Guerrilla Marketing books.When they write the history of marketing thought, Jay doesn't get a page… he gets his own chapter.Seth...
| Автор | Jay Levinson Conrad |
If you want to start your own airline, this book isn't for you. This is the business book for everyone tired of being told they have to have the next big thing in order to make a living running their own firm. It's the down-to-earth, insider's guide to starting a great business that thrives – without having to takeover the world. Or dance to Lord Sugar's tune. Or go cap-in-hand to the Dragons. Author and business advisor Ken Horn has helped thousands of people to be a...
| Автор | Ken Horn |
Reap Your Share of Resale Riches!This is it—the bona fide insider’s guide to cashing in on the huge boom in reselling new and used products for big bucks.At last, a soup-to-nuts primer on how to tap into the exploding market for new and “previously owned” merchandise flying off of websites such as eBay and elsewhere.This book has it all—the latest information on what to buy, where to buy, what to pay, and how to sell it for big profits, online and...
| Автор | James Stephenson |
To enhance the performance of their employees, managers need to reach an extraordinary number of decisions every day based on information and training as well as on their experience and instinct for what is right. But are the assumptions and beliefs behind theses decisions always based on real evidence  or do many follow instead the latest management fad, personal opinion, anecdotal observation, pseudo-research or just a dogged preference for the status quo? The authors of The Science...
| Автор | Simon Moss |
The Intangibles. The X-Factors.1. The Big Idea2. Your Vision3. High Margins and Premium Prices4. Get It Out The Door5. Test and Improve6. Listen and Shift7. Create Zealots8. What's Next?9. Tap Your Mastermind10. Create the Fun11. Create the ImpactShattering the myth that you need money to make money, serial entrepreneur and millionaire Yanik Silver reveals the 11 X-Factors to turn your big idea into even bigger profits—without taking on debt, partnering with outside investors, or...
| Автор | Yanik Silver |
Are you happy with the way you work? Are you engaged, energised in the office? Or do you sometimes feel that your days are dominated by process and technology? Reimagining business is about waking up to a new environment, based on collaborative and flexible working, on technology that, used correctly, liberates rather than constrains. The future of work must be based on being open, on focusing on results, not process and on empowerment, not hierarchy. Dave Coplin, Chief Envisioning Officer...
| Автор | Dave Coplin |
City Hall proclaimed 2006 the Year of Creativity. ‘Live With Culture’ banners flap over the city. And across the city, donors are ponying up millions for the ROM and the AGO. Culture’s never had it so good. Right? The State of the Arts explores the Toronto arts scene from every angle, applauding, assailing and arguing about art in our fair burg. The essays consider the big-ticket and the ticket-free, from the Opera House and the CNE to the subconscious art of...
| Автор | Группа авторов |
Book Three, Growing the Enterprise, nurtures and propagates the business venture. The first chapter documents the formation and evolution of three entrepreneurs and their enterprises. Lessons from the three case studies are abstracted into general guidelines for the gestation of enterprises into robust corporations. This is supported by a framework on the Enterprise Life Cycle and Life Forces originated by the author. The next four chapters of Book Three immerse the entrepreneur in the four...
| Автор | Eduardo A. Morato Jr. |
This book by a practitioner (not an academic, a government official, or a pundit) has been written for practitioners and offers fresh thinking on how to do international development work. It combines that thinking with practical guidance, in plain English, on what to do—and perhaps just as importantly—what not to do on the ground. We Do Know How takes buzzwords commonly used in development circles—"demand-driven,"...
| Автор | James T. Riordan |
Corporations are slowly realizing the impact of their business on the environment and society. They are also facing increasing pressure from their stakeholders to follow responsible business practices. Many companies are looking to incorporate and manage a sustainable business. However, they are unaware on where and how to start this transition. <br><br>This book explains the basics on how to incorporate sustainability into any business. It gives the simple understanding of the...
| Автор | Dr Charu Jain |
Starting a Cleaning Business? want the facts? want a good chance at succeeding?<br><br>I was in the cleaning business for over 35 years. I have watched countless individuals and couples start, fail and work themselves to the bone and for not much of anything.<br><br>The business setup steps in this book will get you started on the right track from day one.<br><br>You will find practical advice steps to take and in the proper order to get legal,get licensed,get...
| Автор | Lori Abraham |
Barter with the author on the Great Wall of China, do a business deal over lunch in the Eagle's Nest in the Hong Kong Hilton and mediate among millionaire developers in the office of the longest-serving mayor in the world.<br><br>Join the author in his recounting of cases he's handled over the past twenty years including same-sex sexual harassment, oil spill simulations after the Exxon Valdez spill and on the green line with peacekeepers in...
| Автор | Allan Bonner |
Social care needs excellent leaders now more than ever. Effective leaders aim high, listen to what the service users want and need, inspire their staff and continually question what they are doing and why. This book draws together the latest research on fundamental leadership issues in social care, discussing collaborative leadership and the importance of place-based development, exploring the key disciplines of supervision, management and leadership and examining the purpose of a learning...
| Автор | Группа авторов |